Envirosurfer.com Site Launch
My friend and client – Brandon Moyles – has launched a new wave in the surf industry, Envirosurfer.com! His new site is geared toward the environmentally conscious surfer, but, no matter how many waves you surf in a year this is gear everyone can wear(I will be). Brandon kindly answered a few of my interview questions surrounding Envirosufer’s creation, products and charity work. Be sure to check them out and read Brandon’s full interview after the jump.
How did you come up with the idea for you site?
I’ve noticed a trend in the surf industry of more and more surfers leaning toward eco-friendly products. I wanted to give surfers one place to go to find gear that was not only eco-friendly but performed well too.
How did you decide to donate profits to different organizations?
I feel like there is more surfers can do than just buy eco-friendly surf products. In addition to being a site that promotes an environmentally conscious lifestyle, I wanted to promote taking action as well. There is a program called 1% for the planet that many companies join to give back. I just felt like 1% wasn’t enough. Every 3 months we pick out a new environmentally friendly non-profit and cut them a check for 5% of what we pulled in that quarter. We also feature them on our site under the “Enviro Spotlight” section to inform visitors of how they can get involved.
How do you pick products to feature?
We’re adding new products every day to the site. To be honest, I’ve become a huge fan of some of them and I want to make sure they don’t get overlooked by the general surfer. I hand pick them and feature a new one on the main page each week.
Will you feature your own product line?
We will be coming out with a couple “Shop Tees” that will mainly be promoting the shop more than anything, but I don’t plan on doing anything beyond tees and hoodies.
Do you have future plans to extend your line to other sports?
Absolutely. Once we gain some traction in the surf industry the plan is to branch out into snow as well.
Be sure to check out the new site, designed by me – Andy Law. Click the image below to visit the site!
