Snail Mail Marketing
// March 1st, 2010 // 1 Comment » // Article, Blog, Branding, Featured Articles
Published in the Small Business section of the January 12th edition of the WSJ was an article on Snail Mail Marketing. Most of us with marketing degrees that graduated after 2001 would probably just pass this article up, “Snail Mail” is a very cliche (often dirty) word in today’s world of Digital Media Marketing. The term “Snail Mail” refers to the (sometimes costly) production of marketing materials sent via regular mail to thousands (or millions) of households.







